Overview
During my time at the design agency HERENOW creative network, for two years I worked on the team whose client was the footwear company, Nike. Specifically, the North America Running category and the Athletic Training category. Our team was responsible for implementing existing, and non-exisiting, client assets into hundreds of Nike vendors' stores within the contiguous 48 states. Our team's solutions told the story from window display to table display to footwear walls. Our design solutions can be found at major sporting goods retailers like, Modell's, Dick's Sporting Goods, Lady Foot Locker, Finish Line, Sports Authority, New York Running Co. and many others large and small.
Role
For two years, I developed and worked on concepts for two major categories within Nike. I designed layout solutions for print graphics, including consumer-facing and client-side. I designed solutions for retail window displays that were flexible enough, and cost conscious, for a variety of venue formats... some were skinny, some were wide, some had no electricity and some had nowhere to hang our design elements.
Examples below.
